Friday, April 4, 2014

Why Some Videos Go Viral - Ylvis Case Study

How and why does an online humor bit take off when others online remain the proverbial tree in the forest? My post this week on Marketing Wizards of the West Coast takes a look at Ylvis, which is approaching 400+ million YouTube views.

Monday, February 17, 2014

The Web’s Best 404 Error Pages

On Average, About 1.1% Of A Website’s Traffic Reaches An Error Page Due To Bad Links, Pulled Content, Etc. The 404 Error Page Provides An Often Overlooked Opportunity To Impact SEO, Minimize Exits, Improve User Experience, And Reinforce A Brand’s Image (And Quirkiness). Here Are Some Of The Best 404 Pages On The Internet:

SEO In A Nutshell – Yeah Right

Google’s 200 Ranking Factors: The complete list

Or, you could just write good content…

The Challenge of Working With Overseas Developers

The Challenge of Working With Overseas Developers Recently some content changes were needed on a client's website. So after crafti...